Bet365 Drafts Nolimit City To Deliver iGaming Content

Bet365 Drafts Nolimit City To Deliver iGaming Content.

Costfoto / NurPhoto / Getty Images

Key Takeaways

UK-based has a strong and stable history in the sports betting industry. Now it continues to dive deeper into the online casino segment, drafting iGaming content provider Nolimit City as part of its roster.

Bet365Gaming operator Bet365 s office, seen above. The company is adding Nolimit City to expand its casino gaming content. (Image: Bet365)

Bet365 has signed a content agreement with Nolimit City that will transfer the latter s top-tier gaming content to its gaming vertical. Bet365 wants to add even more versatility to its gaming portfolio by including another big name on its growing list of providers.

Through the deal, Nolimit City, which for $345 million in June, gains ground through an operator with a global reach. Bet365 is active in a number of key markets, including some portions of the US, which will also facilitate Nolimit City s growth.

Bet365 is one of the world s largest online sports betting companies. The new partnership with Nolimit City is expected to help it continue to grab a larger piece of the market as it increases its exposure.

Increased Market Share Coming

The operator streams over 600,000 live events each year, covering hundreds of sports. In addition, its services are available in more than 20 languages, and acknowledged in a press release that the new partnership is a great success in its vertical of exclusive games.

https://twitter.com/CityNolimit/status/1552209550417207301

Nolimit City joins NetEnt, Red Tiger, and Big Time Gaming in the company s portfolio. Its titles include slots such as Mental, San Quentin, and East Coast vs West Coast. All three offer a return to player (RTP) of more than 96%.

Changing with the Times

Some gaming operators think it s enough only to offer gaming content. However, the larger companies realize that providing an all-inclusive experience attracts more attention. In addition to moneylines and slots, providing news and industry updates is part of that experience.

Bet365 announced earlier this week that it is preparing a new sports and betting news website. It hopes to have it in place within the next couple of months.

The site will also offer previews, reviews, video content, and betting tips. It will be available in different languages, according to Bet365 s markets, and will expand as the company grows. To support the endeavor, the company is actively recruiting content producers, editors, analysts, and more.

But growth can sometimes be accompanied by unexpected technical issues. This past April, Bet365 suffered a drop in its servers in many of its markets, including Spain. This was in the middle of sports competitions such as the semifinal of the Champions League between Manchester City and Real Madrid, as well as the Euroleague Basketball season.

That was the second outage the company experienced that month, but it wasn t alone. Many major gaming operators scrambled into damage control mode at the same time. It was presumably the result of a technical glitch with content delivery network Cloudflare.

Article Sources
Pennsylvania Sports Handle Expected to Get Big Seasonal Boost as Football Season Kicks Off editorial policy.
  1. Outlook Rosy for Sports Betting if Supreme Court Approves Legalization

Compare Accounts
×
DraftKings Hit by Lawsuit Alleging ‘Unjust Enrichment’ in SBTech Deal
Provider
Name
Description
U2 at Sphere Sets Las Vegas Record for Parking Fees  Taylor Swift Zooms Past F1 in 2023 Vegas Ticket Sales: Stubhub  Philippines Anti-Money Laundering Council Says Casinos Highly Vulnerable to Criminal Activity  New York Casino Selection Process Likely to Drag Well Into 2025  DraftKings and Turner Sports Partner for NHL Broadcast Coverage  Arizona Cardinals Look To Break Losing Streak On ‘Thursday Night Football’  Nevada, Southwest Faces Unprecedented Water Restrictions  New Jersey Lawyers Take Case for Sports Betting to US SG’s Office  MGM Springfield Crook Who Cheated Table Game Ordered to Repay Casino $30K  Oklahoma Tribes Oppose Governor Stitt Effort to Renegotiate Gaming Compacts